Day: December 20, 2018

2018 – A Great Year For Us And Our Customers

Our General Manager Matt has rounded up what we’ve been doing throughout 2018 and what we’ve achieved and delivered for our customers.

As we come to the end of 2018 it seems like a good time to think back across what has been an incredibly successful year for TravelMaster and a year where we have introduced significant enhancements for our customers.

From starting on a high with our name appearing on the shortlist for ‘Best Smart Transport Ticketing Programme’ at the Global Transport Ticketing Awards back in January we’ve really kept that momentum going throughout the year:

March saw us migrate our GetAbout range onto smart MegaTravel and 16-18 Travel Passes meaning that 100% of our products are now available to be loaded onto smart media.

In June we issued a Customer Charter detailing our Customer Service obligations, policies and standards of service to enable our customer to transparently hold us to account around customer service provision.

Then in July TravelMaster products were made available on operator own mTicket platforms through the First MTickets App and the Stagecoach Bus Apps; a multi-operator first for these apps and a great example of collaboration.

Also in July we published our Retail Strategy which outlined what our aspirational objectives are around how our customers will purchase and fulfil their products through to 2021.

This was followed up in September with the introduction of an innovative new approach to delivering discounts for young people through a simplified discount structure providing discounts against all our products, rather than a select few.

Then finally in November we started a trial of an automated support bot via Messenger to provide a simple and easy way for our customers to access support around common queries or issues.

That’s just the visible work that we’ve promoted; behind the scenes we’ve been working to improve our processes, how we communicate with our partners (this Newsletter for example!) and refine on our governance model which is now regarded as best practice for a Ticketing Company.

It really has been an incredible year and with the recent announcement of our appointment of Rambus to deliver an innovative eCommerce solution I’m confident that 2019 will be just as successful and that we will continue to deliver great things for our customers and the region more generally.

Whilst I’m incredibly proud to be at the helm of one of the country’s leading ticketing companies these significant achievements wouldn’t have been possible without the buy-in, support, collaboration and dedication of our partners, operators, stakeholders and suppliers so to them and our customers I say thank you, happy holidays and here’s to a great 2019!

Matt Smallwood – General Manager of TravelMaster

TravelMaster select Rambus to Deliver Innovative eCommerce System


GLASGOW, Scotland & SHEFFIELD, England – December 20th, 2018Rambus Inc. (NASDAQ: RMBS) today announced its appointment by TravelMaster, the commercial organisation responsible for delivering and managing multi-operator and integrated ticketing in South Yorkshire, to deliver a multi-operator smart ticketing solution. The new, innovative smart ticketing system will allow TravelMaster customers to purchase ticketing products online and reap the benefits of smart ticketing whilst travelling across buses, trams and trains in South Yorkshire.

Rambus has extensive experience in delivering robust and scalable smart ticketing solutions which act as the backbone for deployments across the UK for bus, rail, subway and metro. Under this five-year agreement Rambus will provide a HOPS back office with web retail and smart ticket collector app, to enable the secure delivery of digital smart tickets directly to tablets and mobile devices.

The solution will allow customers to purchase a range of flexible multi-operator tickets, valid on any bus, tram or train throughout South Yorkshire, online and in-advance through a retail portal on the TravelMaster website. These tickets can then be loaded onto a smart card via on-vehicle ticketing machines or through NFC enabled and compatible smart phones.

“Our customers rightly expect to be able to purchase our great range of value for money products at their own convenience and this appointment is a major step towards TravelMaster meeting those expectations,” said Matt Smallwood, General Manager of TravelMaster. “We’re one of the leading smart ticketing schemes in the UK and with the pedigree Rambus have in this field we will be able to deliver an innovative, accessible and enhanced way for our customers to purchase their products.”

TravelMaster’s eCommerce system is a key part of the company’s retail strategy, which intends to support patronage growth, enhanced access to opportunities and economic development within the Sheffield City Region. By implementing commercially sustainable, customer oriented, technologically innovative and integrated ways of selling and fulfilling products, TravelMaster and Rambus will together support a brighter future for South Yorkshire.

Russell McCullagh, Vice President and General Manager of Rambus Ticketing, commented: “For operators looking to deliver a modern, frictionless transport experience that customers can rely on, smart mobile ticketing is the answer. We’re delighted to be working with TravelMaster and look forward to delivering a truly reliable ticketing experience for passengers which will provide improved services and ticket access.”

TravelMaster intends to deploy the new eCommerce system in the first half of 2019.

For more information on the TravelMaster system visit

For more information on the Rambus Smart Ticketing solutions, visit